Main Content
Simple Social marketing, the simple way to reach your customers through Social Media. Communicate with them directly, instantly and easily.
Social Media channels and online communities are strategically important in the customer decision process. Today, many purchase decisions are influenced more by online referrals than by corporate marketing. These communication channels are a great asset to attract new customers and build brand awareness.
What we do?
- We influence purchasing intent, improve search rankings and achieve incredible ROI for your marketing campaigns.
- We leverage the benefits of Social Media to place your brand on top of people's minds and improve brand awareness.
- We generate, participate and influence conversations about your brand, products, industry sector or anything else that may interest your network.
- We position your brand as the go-to place to find useful information about your sector.
How we do it?
- We build a Social Media Distribution Network for you. We open accounts, and build and design profiles for you in several Social Media channels. We build a blog for you and redistribute its content through all your channels
- We maintain an active engagement with your network providing snippets, reviews, and related content to key influencers in your sector, and current and potential customers, blogging and tweeting about your Brand, product or service. We continually add new friends, customers and influencers.
- We create original content about your Brand or sector that is useful to your readers. We collate relevant news, interact with your network, answer questions and provide advice or tips.
- Simple Social Marketing develops and implements powerful social media campaigns that will increase traffic to your sites, promote your brand, generate leads and sales, giving your brand significant recognition in the marketplace.
- We promote your brand through the most influential online communities. Our writers actively participate in conversations on the most relevant sites for your brand where your customers meet to discuss and share ideas related to your brand.
- Our writers become ambassadors of your brand and participate in online conversations with your target audience. Some of the typical channels we use to insert your brand are Linkedin, YouTube, Facebook, Twiteer, Blogs, etc.
Why use Simple Social Marketing?
- Outsourcing your social media marketing efforts will save you time and money, generating new businesses and improving your market share without streching your resources.
- We have the “know how” to build a Social Media Distribution Network just for you that simultaneously use the right number and combination of tools to maximize your Brand exposure and viral potential. We develop and build your network, constantly looking for online influencers.
- We use methodologies that inspire word of mouth and conversational engagement.
- Participating in Social Media conversations is a fundamental marketing tool to encourage positive conversations about your brand.
When can we help you?
- You’ve heard about the magic of Social Media Marketing and don’t know where to start.
- Lack enough time to build and maintain your presence in all the top social media channels.
- Need to create a Buzz around your new product or service launch.
- Want to position yourself, brand or company as an expert in your field.
- Want to increase recognition of yourself, brand or company among your peers, customers or fan-base.
- Want improve brand awareness, customer interaction, customer loyalty or launch new product or services.
What are the benefits of including Social Media in your marketing strategy?
- It builds brand awareness and community engagement, which ultimately drive sales
- It helps you to manage the reputation of your company or brand
- It allows you to learn about your customer needs in a creative and effective way, getting insights not previously available
- Provide online customer service inexpensively
- Lower cost than traditional marketing strategies
- Better tools measure and track performance
Social Media Marketing basics
What is Social Media?
Social media is an online activity where people talk, participate, network and share content from photos, videos to bookmarks. Social media activities include discussions, feedback, voting, comments, and sharing of information.
It's a two-way conversation, unlike traditional media that is a one-way broadcast channel. It also allows you to stay connected or linked to other people, sites and resources.
Types of Social Media Channels
There are many types of social media channels, and each allows you to share different type of content, such as long articles, short status messages, your whereabouts, news, bookmarks, photos, videos, slides, etc.
- Social news: Alltop, Digg, Newsvine, and BallHype. They allow you access, vote and comment on the latest news. The most voted articles appear on top. They also aggregate them by topic, showing you all relevant news in one place.
- Media sharing: Flickr, Snapfish, YouTube, Slideshare and Dropshots, allow you to upload and share photos, videos and slides with your friends, colleagues or with the public.
- Social networks: Facebook, LinkedIn and MySpace. They enable you to find and connect to other people. Once connected, you can keep up to date with them. You can follow their posts, their travelling plans even their latest thoughts. You can communicate with one or many friends/colleagues at once. The value of the network grows exponentially to the number of people in the network, so the more people you are connected to the most valuable it gets.
- Social bookmarking: Delicious, Faves, StumbleUpon, BlogMarks and Diigo. They allow you to share your bookmarks and interesting sites with your friends/colleagues or the public. They even allow you to find what other people thought it was most interesting.
- Blogs and Micro-Blogs: Wordpress, Twitter. These are places where you can express your self and you are the owner and responsible for the content. Blogs allow you to write long articles and it is generally used for topics of interest. Micro-Blogs only allow you to post messages of 140 characters hence it is mostly used for brief announcements and comments.
- Online forums/communities: appleiphoneforum, wirednewyork.com/forum. Are places to discuss, ask questions or look for answers from other users, about specific topics. These places are very interactive and promote open discussions. Some of them are moderated and others not.
